Devinya's Signature Beauty Store

Welcome to our online store!!! It is a great privilege to accommodate you with Incredibly Fantabulous Beauty Products created with you in mind. We're sure you will enjoy your experience and we thank you in advance.

Why Choose Us?

I have put over 25 years into working as a licensed beauty professional, platform artist, educator & salon owner. In doing so I have worked on all hair types & differentethnic backgrounds. In research ive realized most manufacturers that produce beauty products never worked outside of the factory neither behind the chair as a a licensed hair care professional hands on. So with this in mind i've dedicated time & experience I created a beauty product line that would bless the masses. It is my honor to share this with you. Thank you in advance for your business. 

~Devinya~

My hair was damaged on so many levels. Devinya suggested what was best for the condition it was in & my hair has experienced a 360° turn around.These products are incredible!!

Tracy Ceasar
Detention Deputy-Bay County Sheriff's Department-Jail Division

About Us

Devinya B. Murphy

Store Owner

Beauty Profesional for over 2 decades, Celebrity/ Master Stylist, servicing over 27,000 clients in my career. Publisher for a International Beauty Magazine, Photographer and creator for a Beauty Product Line. It has always been my dream to be an asset to the beauty industry as a whole. It has never been easy but through goal setting, hard work, sacrifice and determination God has made it all possible. I am so honored to share this part of my heart with you.

Location

Contact

Brothers Fashion, Ultimate Corner are local vendors that carry some of our specialty items.

Beth's Beauty Boutique 

Physical Store Hours Tuesday- Saturday

Online Store 24hrs

9:30AM — 5PM

Saturday

Til Noon

Sunday

Closed